Sunday, 25 April 2010

research into potential target audience

simialar to chiago, the sapranos, the real hustle and charley's angels our idea is a crime, romance and thriller hybrid. These films would have been made by major productions, in that case we will be following convention of films made by companies such as 20th century, universe, paramount etc. the film will be targeted at an audence of working class, icluding both male and female, all races, ethnicities and sexualities. the age range ill be from 15-30, aimed at the demographic groups (semi – skilled and unskilled manual workers) and E (unemployed, students, pensioners, casual workers) and the psychographic groups of Aspirers, Strugglers and Explorers. (skilled manuel workers, plumbers, builders- blue collars). in our film the criminals unusally the criminals will be women. this is our USP (unique selling point), also the fact that we will be using an unusall combination of hybrids.

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